Propel Private Network · launch review · 2026-07-10

The launch, in one place. Ready for your yes.

Everything is built and live on preview links. Look at the pages, gut-check the Founding 25, and approve the short list at the bottom. Approve it and we go this week.

The offer

The guaranteed-introduction network

"Join and every month we personally hand-match you with 3 of your exact ICP: someone who can pay you, hire you, or move your company forward. In writing, or you don't pay." $200/mo, launched as a capped Founding 25.

The surfaces

Three pages, one funnel

Founders land on the network page. Brands go to sponsor. The intensive track is the August cohort. Each is live now.

Primary Founders

The Private Network

The guarantee, the math, and the Founding 25 application. This is the one that converts.

Open the network page →
Founders / intensive

August Cohort

By-application, 4 weeks, $3,000. Applications close July 21. Bundles 3 months of membership.

Open the cohort page →
Brands

Sponsor the network

The brands buyer, kept separate. Two design variants for you to pick.

Open the sponsor page →
Why the network page changed

We moved from "a nice page" to "a page that converts"

The first version had the right idea but sold four things at once and read like internal notes. We ran it through the full copy, persuasion, and funnel review and rebuilt it around one offer and one promise.

Now (live)

  • One offer: the $200 guarantee + Founding 25
  • Founder-to-founder copy, no jargon
  • Value shown as real cost-to-replace, nothing invented
See it live →
The Founding 25

Your warm shortlist, ready for a gut-check

Built from your own event data, ranked by who actually shows up (verified check-ins), not just who RSVPs. 66 names, tiered. Open the sheet and mark each one Keep / Maybe / Cut. We DM the Keeps the offer plus a Stripe link.

Gut-check tool

Founding 25 shortlist

Tier A = regulars (2+ check-ins), Tier B = attended once, Tier C = high RSVP. One dropdown per name.

Open the shortlist sheet →
The timeline

Two dates that set the pace

Jul 21
August cohort applications close
Jul 22
Founding Members Session, Wayo Club (backup The Wilson)
This week
DM the Founding 25 the offer + Stripe link. Target 10-15 paid before the session.

Both dates are ~11 days out, so the Founding 25 outreach starts the moment you approve.

What we need from you

Approve these, and we go

  1. The network pageThe offer and the copy on propel-network.pages.dev. Any change you want before it ships to propel.earth/network.
  2. Tier inclusions + the capConfirm what each tier includes and that we open with 25 founding seats.
  3. The Founding 25 shortlistMark Keep / Maybe / Cut in the sheet. Your relationship read beats the ranking.
  4. The Founding Members SessionWed July 22 at Wayo Club. Confirm the room with Jason.
  5. The August cohortThe page and the dates (apps close Jul 21, starts first week of August, demo day September).
  6. Green light on outreachSay go and we start DMing the Keeps the offer + Stripe link.

Then we go

  • Founding 25 get the offer + Stripe link this week; target 10-15 paid before the session.
  • Guarantee-tracking sheet goes live (member, ICP, 3 intros, status) so delivery starts day one.
  • Network page ships to propel.earth/network; cohort applications open.
  • Once the founding cohort is seeded, we broadcast to the 21,000 newsletter + WhatsApp.